Sencha Naturals Matcha Powder — Family Size 340g | Strabella
Designed for a calmer daily matcha ritual — bamboo tools, ceramic pieces, and gift-ready presentation.
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The matcha you keep on the counter, not in the cupboard.
TL;DR
- Family-size 340g (12 oz) pouch — about 225 cups of matcha, six months of daily drinking for one person.
- Mild and never bitter — blends instantly without clumps; works hot, iced, or in a latte.
- Culinary-grade: smooth in baking, lattes, and smoothies as well as straight matcha.
If you drink matcha every day, the 30g pouches get expensive fast. This is our family-size SKU — the one you order when matcha is part of your morning routine, not an occasional treat.
What is Sencha Naturals matcha?
Sencha Naturals matcha is a Japanese green tea powder produced by Sencha Naturals, a US-based specialty tea brand sourcing from Japanese tea estates. The 340g family-size variant is a culinary-grade matcha — smooth and mild rather than ceremonial-bright — designed for daily home use, lattes, and baking.
Specifications
| Property | Value |
|---|---|
| Weight | 340g (12 oz) |
| Servings | ~225 cups (1.5g per cup) |
| Grade | Culinary / everyday |
| Origin | Japan |
| Flavor profile | Mild, smooth, never bitter |
| Best for | Daily matcha · lattes · iced matcha · baking · smoothies |
How to Use This Matcha
- Hot matcha: 1.5g matcha + 80ml of 175°F / 80°C water, whisked for 15–20 seconds.
- Matcha latte: 2g matcha + 30ml hot water (whisked) + 200ml steamed milk of choice.
- Iced matcha: 1.5g matcha + 30ml hot water (whisked) + 200ml cold water + ice.
- Baking: substitute 1–2 tablespoons for matcha cookies, cakes, or no-bake desserts.
Storage
- Keep sealed in a cool, dry, dark place — matcha oxidizes quickly when exposed to light, heat, or air.
- For best flavor, transfer to an airtight tin or jar (we sell the Strabella Matcha Tin separately).
- Use within 6 months of opening for peak flavor.
Frequently Asked Questions
Is this ceremonial-grade or culinary-grade matcha?
This is culinary-grade — designed for daily drinking, lattes, and cooking. It's milder and more forgiving than ceremonial-grade. If you want a bright, vibrant green ceremonial matcha for traditional tea, see our Nami Okumidori or Nami Yame single-origin SKUs.
How long does 340g of matcha last?
At one cup per day (1.5g per cup), 340g lasts approximately 7–8 months for one person. For a couple drinking a cup each daily, around 3.5 months.
Will this work for matcha lattes?
Yes — this is one of the best lattes-grade matchas we tested. It dissolves cleanly in milk and has the mild, balanced flavor that pairs well with sweeteners, oat milk, and cold foam.
Why is some matcha bitter and some not?
Bitterness in matcha usually comes from three sources: water that is too hot (above 175°F), low-quality matcha, or matcha that has oxidized from improper storage. This Sencha Naturals matcha is mild even when prepared imperfectly.
Why Strabella
Family-built since 2023, run by Lisa in Newport Beach, Strabella is a small US-based brand of considered matcha tools and curated Japanese matcha. We taste-test every matcha SKU before listing it.
Shipping & Returns
- Ships from the United States — typically 2–3 business days
- Free US shipping on orders over $50
For everyday matcha
Customer reviews
Family of four, all matcha drinkers. The 340g size lasts us about two months. Smooth flavor, no bitter astringency that the cheaper culinary matchas have.
Switched from a $30 ceremonial-grade tin to this for daily lattes and my morning routine got cheaper without getting worse. The flavor at latte volume is great.
Order this quarterly. The mild, smooth profile is exactly what I want for iced lattes with oat milk. No bitterness even when I cold-shake it.
Baker. Tested in matcha pound cake against three other brands and Sencha Naturals had the cleanest green note without the seaweed undertone. Wins for baking.
Family size for a family that drinks too much matcha. My teenager and I split lattes every morning. The pouch is resealable which keeps it fresh for weeks.
Daily latte maker for two years. The 340g pouch is the most cost-effective option I have found for daily drinkers. Mixes smoothly with hot milk, no clumps.
Good matcha. Color is a touch yellower than the bright fluorescent green of ceremonial grade — but this is culinary, so that is expected. Flavor is mild and works in everything.
Mom and daughter combo here. Both addicted to morning matcha. The family size means I do not panic when I see the pouch getting low.
Value-conscious matcha drinker. This works out to about $0.12 per gram which beats every ceremonial brand I have tried. Quality is high enough that I do not miss the upgrades.
Sencha Naturals is my matcha of choice for cold brewing. I shake it overnight with milk and it settles smoothly. The 340g size means I do not run out mid-week.
Great daily matcha. Mild enough that I can drink it without sweetener. My partner uses it in smoothies. The family size lasts both of us about six weeks.
Switched to matcha from coffee 18 months ago and have rotated through about eight brands. Sencha Naturals consistently delivers — mild, smooth, no astringency.
Bake with matcha all the time. The flavor in cookies, brownies, and cakes is bright without being grassy. The 340g pouch is the right size for a baking household.
Solid matcha for the price. Slightly more bitter than my favorite ceremonial grade when whisked traditionally, but for lattes and baking it is perfect.
Family size means I share with my three sisters who all live nearby. We portion out about 60g into smaller jars and rotate. Cost-effective matcha for a matcha-loving family.
My third order. The flavor is consistent batch to batch which I appreciate. Some matcha brands vary too much. Sencha Naturals is reliable.
Latte maker daily, sometimes twice a day. The pouch lasts me about seven weeks. Mild profile means I can adjust the strength to my mood without bitter overpowering.
Replaced our family's afternoon coffee with matcha. The 340g pouch keeps us all happy for over a month. Smooth flavor pleases the matcha-skeptics in the family.
Decent matcha, fair price. I will say I have had brighter green and smoother batches from other brands at this price point. Not bad, not exceptional. Three stars feels honest.
Bought after seeing the family-size description. Perfect for two adult matcha drinkers. The pouch reseals tightly. No clumping after a month of opening and closing.
My matcha pantry staple. The 340g size is significantly more economical than the small tins. Same quality, less packaging waste. I refill into a small ceramic jar for my counter.
Holiday baking used a lot of this. Matcha shortbread, matcha truffles, matcha tres leches. The flavor held up in all of them. The 340g pouch was the right call for the season.
Good everyday matcha. The pouch is functional but I would love a tin upgrade option for shelf storage. The matcha itself is reliable for daily lattes and baking.
My family's matcha brand for the past year. The 340g family size has become our standard. Smooth, mild, mixes well with both hot and cold milk.
- 1× Premium Matcha Powder — Ceremonial grade, stone-ground
- 1× Resealable Pouch — UV-protected, keeps freshness locked in
- 1× Measuring Scoop — Perfect 2g portion every time
- 1× Recipe & Brewing Guide — 8-page booklet with tips
Free standard shipping on orders $60+. Ships within 1 business day. Standard 3-5 days, express 2-day available at checkout.
Sift 1-2g matcha into bowl. Add 60ml hot water (80°C / 175°F — not boiling). Whisk vigorously in W motion for 15 seconds. For lattes, add steamed milk of choice.
Store in a cool, dark place. Refrigerate after opening for maximum freshness. Use within 2 months of opening. 30-day returns if not satisfied.
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